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Introduction to Behavioral Analytics
Introduction to Behavioral Analytics
Introduction to Behavioral Analytics

About the Course

Fullstory is a trusted behavioral analytics platform that delivers the insights you need to perfect your digital experiences.

In this course, you'll learn:

  1. How to define behavioral analytics.
  2. The difference between qualitative and quantitative data.
  3. How session replay and product analytics work together in Fullstory's behavioral analytics platform. 

This course should take about 20 minutes.

Course Categories

Fundamentals
Course Progress
Not started
Enroll
Course Outline
  1. Introduction
    1. About this course
  2. Understanding Behavioral Analytics
    1. What is Behavioral Analytics?
    2. What's Happening, and Why?
    3. The Two Pillars of Behavioral Analytics: Quantitative and Qualitative Data
    4. Quantitative Data
    5. Qualitative Data
  3. Two Pillars of Behavioral Analytics
    1. Product Analytics
    2. Benefits of Product Analytics
    3. Product Analytic Features
    4. Session Replay
    5. Benefits of Session Replay
    6. How Fullstory Solves Behavioral Data Problems
  4. Let's Review
    1. Knowledge Review
    2. Course Evaluation
course
Introduction to Behavioral Analytics
Introduction to Behavioral Analytics
Course Progress
Not started
Enroll

About the Course

Fullstory is a trusted behavioral analytics platform that delivers the insights you need to perfect your digital experiences.

In this course, you'll learn:

  1. How to define behavioral analytics.
  2. The difference between qualitative and quantitative data.
  3. How session replay and product analytics work together in Fullstory's behavioral analytics platform. 

This course should take about 20 minutes.

Course Outline
  1. Introduction
    1. About this course
  2. Understanding Behavioral Analytics
    1. What is Behavioral Analytics?
    2. What's Happening, and Why?
    3. The Two Pillars of Behavioral Analytics: Quantitative and Qualitative Data
    4. Quantitative Data
    5. Qualitative Data
  3. Two Pillars of Behavioral Analytics
    1. Product Analytics
    2. Benefits of Product Analytics
    3. Product Analytic Features
    4. Session Replay
    5. Benefits of Session Replay
    6. How Fullstory Solves Behavioral Data Problems
  4. Let's Review
    1. Knowledge Review
    2. Course Evaluation

Course Categories

Fundamentals